Sunday, September 28, 2014

All Quiet, But About A Book

So what happened to all the work being done with my new Pentax 645Z?

Well, it started with a 30 cm. snowfall early in September that broke hundreds of branches on our own property alone. In the cleanup and haul to the dump (thank heavens for a stock trailer) I managed to hurt my back, to the point I have loss of function of the right hand and pain that keeps me from standing for more than a minute or two. Bad enough to prevent typing on my desktop computer never mind shooting more Paper images. Hell, I'm not sure I could even hold the camera.

It has however given me some time to think about book production. I have been thinking for some time of using Kickstarter to collect funding for a proper run of my book of black and white images, currently only a private blurb book that is far too expensive to be practical to market.

Before I can even think of starting such a task, I'll need to get detailed costing and timing on printing, packaging and shipping the book, as well as rewards for investors. I'll need to figure out how to deal with a bad print run and how to get rewards shipped in a timely fashion, as well as how to get the word out as broadly as possible.

It occurs to me to use canvas prints as rewards - shipped directly from the printer within Canada or US, or even to use as a reward a digital file that could be used by the investor to print at home, or have printing done locally even including framing.

As part of my research I have been looking at failed attempts on Kickstarter - I will be producing an introductory video, and won't be flogging signed pictures of me, and will have rewards that can be delivered promptly if funding is completed.

The worst nightmare I can contemplate would be  disastrous print run - funny green printing that the printer refuses to take responsibility for. This risk can be mitigated by careful choice of printer and inspection of the work done as well as full understanding of the printers proofing system, as well as reputation. Doing three books so far has given me considerable experience. Books of colour images intermingled with black and white run the greatest risk of poor results where this would be all black and white.

One obvious option for investor rewards would be a pdf digital book.

I will be studying problems and strategies, successes and failures to learn as much as possible before committing myself to this idea. I have already arranged free shipping of canvas prints as rewards and the next step is to talk numbers and dollars with a printer.

1 comment:

Eric Rose said...

Sorry to hear about your back. It sucks getting old but it beats the alternative.